Personal Branding Magazine – Issue 2

Personal Branding Magazine I’d like to point you to Issue 2 of Personal Branding Magazine.  While this publication is still quite young, there is significant traction with the authors, editors and publisher Dan Schawbel.  This issue breaks new ground for the magazine with several new contributing writers, reporters, editing staff and sponsorships.

While this is a non-profit magazine with all proceeds going directly to The American Cancer Society, the quality and coverage is top notch.  With articles from thought leaders and experts in personal branding, you will find many helpful ideas and techniques that will help promote your greatest asset – yourself.

Dan kicks off the excitement with a cover story on none other than GE’s Jack Welch.  Also included is an interview with Philip Rosedale, the founder of SecondLife.  With an updated format for easier reading, and many reader-suggested improvements, Issue 2 has been a work of professionalism, and the desire to provide you with real-world ideas and information.

Available November 1st, 2007!

Personal Branding Magazine – Issue 2

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Personal Branding Magazine

Hi all!

personal-brandI’ve had the pleasure of working on a great new project with a number of really great people over the last month or two. The project is the new Personal Branding Magazine, in which I’ve been a contributing author, and I’d like to alert you to the premier issue which you can find here.

Personal Branding Magazine Cover - Volume 1 Issue 1This new magazine brings together a number of great thinkers on the topic of Personal Branding, and is organized by Daniel Schawbel who writes the Personal Branding Blog. Daniel has been able to meld thoughts and articles from all corners of the Personal Branding world, authors like Guy Kawasaki, Chris Brogan, Rob Cuesta, Liz Pabon, Neil Patel, Lyn Chamberlin, Michelle Dumas, David Frazer, Charles Lau, and Scott Bradley.

The magazine will be published electronically on a quarterly basis, and all proceeds go to charity – the American Cancer Society. An Annual subscription is $12.95, and advertising opportunities are available for individuals and organizations (see Personal Branding Magazine site for details).

Is blogging normalizing?

Shel Israel makes the point that blogging is normalizing, and I think he’s right on the mark here.  The discussion among several bloggers is that blogging is “cooling off”, or becoming less popular.  It may be true, but Shell posits the idea that there are additional social media tools and services that people are migrating to.

The social media webscape has changed in the last two years, not so much because people are becoming less enamored of blogging, but because of additional outlets.  Micro-blogging services like Twitter (and Jaiku, Pownce, and Hictu) are making huge changes in the conversation.  Social networking sites like the now-booming Facebook, or LinkedIn are bringing new ways to connect, network, and share in the conversation.

He points out that we all enjoy talking about the latest thing, whether its blogging, Facebook, iPhone or Harry Potter.  Its what’s new that takes up a large part of the popular conversation and media attention.  Many of us still use landline telephones even though we also have mobile phones.  The analog clock is still popular even though digital clocks are abundant and easier to read at a glance.  We still read newspapers despite radio, television, and the Internet.

Blogging is another medium that, at this point, is maturing.  It’s entering that next stage, past fad, where it grows up a bit.  Starts getting more respected, more widespread.  The determined professional bloggers are what will emerge in the next months and years – many have been with it since the beginning, a decade ago.

As new technologies and ideas of new ways to communicate are developed, the conversation is naturally going to jump onto these platforms.  Some will thrive, others will bust, but one thing is for sure.  The conversation will continue.

Via: Global NeighbourhoodsBlogging. Not passe, just normalizing

Enterprise Documentation

Ever had to write documentation for projects at work?  The process can be tedious and fun at the same time.  At least it is for me most of the time as the creative process lets you explore the best way to communicate a topic.

At the same time, its only as interesting as a person makes it, and the longer it takes the more boring it can become.  That’s were I’m at getting the final tweaks finished on my latest document on mobile device configuration for one of our shipping departments.

The nifty parts of technical writing can be finally getting some standardization into the documents.  You would be surprised at the differing levels of sophistication in the use of Microsoft Word!  Some people still try to use spaces and tabs to fill empty space in their documents and forms!  Ugh!

There are so many great features in Word that allow for the formatting that a person wants if they simply use the search feature in Help.  Seriously, the help files have all the steps on using these features, and few people actually look it up.  Instead they just hack it together and give up when it doesn’t work like they want it to.

So I’ve cleaned up several documents and forms for our Project Methodology, getting some standard formatting and features like file paths & versioning set up properly.  Oh, well.  On to more documentation!

Giving w.bloggar another chance

Last time I used w.bloggar was a few months ago, probably in January. I have been looking for a really good offline blogging tool. Something that allows me to create, save and store posts offline prior to publishing them on my blog. Of course, I don’t really want to spend any money on a tool so I’ve been searching and trying most of the freeware blogging tools.

I understand that there are several commercial tools that may fit the bill, but I’ve not researched all those yet. So I have gone back and taken another look at w.bloggar, a feature packed freeware blogging tool. To my surprise, it has been updated since I visted the site last. Some new features and support for MSN Spaces has been added. Anyway, this post is my first one written in the latest version of w.bloggar.

Since MS Word 2007 is supposed getting an injection of blog posting tools, we’ll see how the two stack up as Word matures from beta code to RTM. The one thing I think both of these tools are never going to support is a WordPress plugin I have installed on my blog that automatically inserts a Technorati tag into each post – all I have to do on the post editing page is to enter a few keywords. This means that I’ll have to visit my site after posting to add the Technorati tags. I’ll keep you posted as I discover the pros and cons of w.bloggar.

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