Jul 30, 2010 | blog
A longtime staple of many social media professionals is to share what they read, what they find and the resources they use every day. I’m not different, and have been sharing this information for the better part of a decade.
Over the years, I’ve used Google Reader (still a staple), Tumblr, Posterous, Read It Later, InstaPaper, BlogLines, StumbleUpon, Del.icio.us, Digg, and many others that I’ve since forgotten (sorry!). In fact, earlier this year I wrote a similar post pointing out that I had More Resources To Share.
Since then the work involved to share to so many different sources, along with the changing landscape of browser experimentation (my fault for using Firefox and Chrome) with their different sharing plugins takes way too long. To add to the complexity, I’ve added several dozen feeds to my daily reading list, even after cleaning out many non-essential feeds.
I’ve made it simple. Finally. At least for me it is and I hope it is for you as well.
Google Reader is still my mainstay for sharing – everything that I think may be of interest to others is found here. By everything, I mean everything – social media, mobile technology, android stuff, apple stuff, microsoft stuff, and many other topics. If you’re connected to me via Google you’ll see it in your “People You Follow” portion of your own Google Reader. Otherwise, you can find it here: http://www.google.com/reader/shared/rickmahn
Posterous is the main place I’ll take time and post social media related items that I think are very relevant for anyone in the field. These articles and posts might be on business use, marketing, communications, tools, news and so on. You can find this fee at: http://rickmahn.posterous.com/
Finally, I do still bookmark some items at Del.icio.us. There’s really no rime or reason to those, but it may be useful, so here it is: http://delicious.com/rickmahn
Photo credit: ryancr
May 26, 2010 | blog
As in all endeavors, there are many steps involved in accomplishing our goals. In transitioning from corporate social strategist to independent consultant I had a number of directions I was hoping to go. It’s finally time to launch one of those directions – I am now offering training courses through Social Media Breakfast.
While I’m working on additional courses, I now have the initial training session that SMBMSP is offering: Social Media 101 – Where to Start. 
While a large number of the Social Media Breakfast – Minneapolis/St. Paul members are beyond this level, we have a host of new members in the last several months from multiple disciplines. I think this course will be a good place for these folks to start, and subsequent training sessions will provide more in depth information as they grow and develop in the social media environment.
It’s been an interesting path to follow these last few weeks as I’ve been getting started on multiple initiatives – many taking more time than I had anticipated! Watch for more new things coming in the next few weeks.
Photo credit: erikaemergency
Oct 8, 2008 | blog
True Tools. That’s how I think of software & utilities that end up being indispensible. From Microsoft Windows & Office to Google & Expedia, to Gmail to Twitter. These are solutions that simple do what they were supposed to do without any fuss or muss.
We all have our favorite tools that end up work out well for us, some may prefer Linux or Mac over Windows, or Yahoo! over Google, or OpenOffice over Microsoft Office. The point being that once we stumble upon something that simply works and really solves a need we have for a task, we tend to stick with it. There are many good reasons for this, the most important one being that they save time.
That doesn’t exclude us from exploring new options, which is how we find the hidden gems anyway. There’s always going to be a better way, sometimes it takes longer for a significantly improved solution to evolve.
Take office productivity for example. For my purposes, Microsoft Office has no equal. That’s not to say there isn’t competition. Only that for the work I do in the time I have available to do it, there are few viable options. The few options that exist require compromise in one way or another that I simply can’t accommodate at this time.
Social tools are a neat example of continuously experimenting with new ideas as well as technology. For the last couple years, social media types have been watching for that next big, better social network to join. The reality is that there may not be one for some time. Looking at the main options that have any value, it’s clear that Facebook, MySpace, and LinkedIn are the heavy hitters. Because of the number of people (user base), you can get value out of these networks. It’s likely that you’ll find associates and friends on these networks.
So, while it’s fun to explore and discover new software, new ideas, and new tools, it’s the ones that get the job done with the least amount of effort expended that we stick with.
Photo credit: Jim Frazier
