When the “A-List” stops being “The A-List”

Bill Gates with the Bloggers (By jzawodn) So I was sitting at my local coffee shop this morning reading feeds, Twittering and writing. Not an unusual morning, but like other times a person gets inspired, it came from a comment from someone. This time from Jeremiah Owyang via Twitter. While talking about a the new Egos site created by Guy Kawasaki he Tweeted:

My recommendations to you: somewhere in the middle, develop your own feedreader of high value blogs and alerts everyone is unique

What occurred to me is that I didn’t think much about the a-list much any longer. While the semi-annual meme of beating on the a-list being a favorite sport for many bloggers, something any committed blogger will realize after awhile is that they develop their own a-list. This is simply the list of bloggers that they read and are influenced by.

It becomes less about the celebrity status of the blogger and more about the value of their content. I think it was Chris Brogan who started calling his personal list of favorites “Rockstars“, and it’s an apt title for a list of people who continually influence you on a daily basis. Hey I know good ‘ol Diamond Dave did that back in the ’80s for a heck of a lot of people. 😉

I’m sure a number of people are sitting back saying that I’ve missed the point of “The A-List”. They’d point out that this group of high-profile bloggers control the topics on Techmeme, Tailrank, et al. I don’t see that – I see a *lot* of great bloggers moving that conversation all over the place. At any rate, that’s not the point of this post. I’m really just talking about building your own list of blogs and bloggers that influence you.

Here are some opinions I’ve developed (though some are obvious 😉 )

  • There is no one definition of the A-List – everyone’s a list is different
  • “The A-List” everyone talks about are just bloggers – albeit with industry insight
  • The more time you spend reading in the blogosphere, the more important the content and less the celebrity status of the blogger
  • Your A-List will include high-profile bloggers, because of the value they bring to you, just like the lower-profile bloggers you read

I guess I just want to people to keep exploring and finding that content that has value to you. Don’t worry about if they are part of “The A-List”, there really are some great bloggers among them and many of their observations are relevant to the conversation that we’re looking for.

So, the A-List stops being “The A-List” when the reader realizes that each blogger brings value to the conversation and you start looking beyond who they are and more at what they say. What’s your take on this?

Photo credit: jzawodin

Reading from the Twitter Spigot

social-networking As the size of my Twitter Village has grown, the volume of traffic has also had a dramatic increase.  There are literally dozens of conversations going on at any one moment.  So how does one leverage the strengths of Twitter while being doused with the minutia that makes up a Twitter stream?

Simple.  By realizing that you can only participate in relevant conversations.  Kind of like walking down a street and hearing random bits of conversations.  You don’t always make sense of everything, and most often, you don’t need to.  It’s really about being able to join in when you want, or when your wanted.  It’s not about “keeping up” at all.

Yes, I tend to skim a bit, maybe one page back at most.  All I’m really looking to do is understand what the current conversations are before jumping in.  Odds are that my contribution may have already been brought to the conversation and I just like to understand where it’s going before committing some random thought.

Having a larger and larger number of Twitter followers, and following a large number isn’t as hard as I had thought it would be.  Moreover, I’m learning a lot more about the community that I’m a part of there.  Over the past year, I’ve met a lot of people, and have gotten perspectives that I otherwise would not have had a chance to learn.

Twitter is one of those tools that you really can get value from.  It doesn’t replace the blog, or special-interest social networks.  Instead it’s an essential tool for the social media explorer’s kit – one that offers much more than it’s simple interface lets on.

What’s your experience as your Twitterverse expands?

Why your blog is your social network

personal-brand There are many good social networks to be a part of, but as I delve deeper into social media and personal branding I’m coming to the conclusion that your blog is becoming more important.

On your blog, you have a direct feed to your readers.  Those readers can be friends as much as it can be potential employers or business contacts.  Your blog can take on more of your characteristics, from the way you write to the theme that presents the information to your readers.

A blog can interact with other social networks, augmented with whatever tools you choose to bring into your branding strategy.  Adding additional communications, video, audio and so on adds more value to your ability to network and share with your community.

The one big thing about viewing your blog as a social network is to remember the social aspect, which infers the interaction in a community.  A blog’s comment system is there to enable the conversation, you are there to help drive the conversation.  If you’re disabling comments because you don’t like some criticism, you may want to take another look.  That feedback could help you grow in ways that aren’t readily apparent.

Also, your blog is your online hub.  Use it to send information to other social networks that you frequent.  It’s also the one place on the Internet that you can make sure people find out about YOU.  You can make sure to let them know how to find you, to find your profiles and networks that you have left profiles, feedback, and articles on throughout the Internet.  From your blog people can download a copy of your resume, talk about your latest work, and so on.  Don’t forget that you can have an easier to remember URL to get to your blog than your profile on any service or social network.

Overall, the advantages of having a blog that you can interact with others is a statement about you.  You took the initiative, you are reaching out, you are placing your ideas in a public forum, you are inviting feedback.  Don’t get me wrong; in phrasing it that way it sounds like The Great You Show – but it doesn’t have to be.  It’s up to you to be able to show it’s really about conversations.

On your blog, and through your interests and reading habits, you will find other bloggers in the same genre and begin to share links and comments with.  This is one of the best ways to grow your network.  No, it’s not like getting 250 ‘friends’ on Facebook in a weekend, but that’s because it’s more valuable.  Having two or three blogging friends is more valuable and powerful than large numbers elsewhere.  Your interaction in the blogosphere with others is what builds that value.  It’s more than any number can represent because it’s real exchange of ideas, real interaction.  And that my friend is social networking.

So what else am I missing?  What else helps make your blog your entry point to social networking?

Consuming feeds – revising my methods

book stack I’ve been on a crusade of sorts lately, looking for unique voices in the blogosphere, to find more interesting and relevant content.  In the process, I’ve been finding better ways to absorb the information I find.  Many of these methods are a change from how I consumed information in the past and I cover five of them here today.

First, of course, I’ve gone through and gotten rid of all the “dead” or abandoned feeds that added unneeded bulk to my daily Google Reader adventures.

Second, I’ve identified my top 10 all stars, and started visiting their blogs directly to read what they’ve written.  This has been a huge improvement for me in getting their point of view on a more personal level, one of the biggest things that I felt I was missing in a feed reader.  By the way, that original list of 10 has expanded to 18 blogs that I visit every day (but hey, that’s another post).  Yes, it takes much more time than a reader, but these people’s work is important to me and deserves more time than a quick scan in a feed reader.

Third, I’ve started to “speed read” in Google Reader.  The difference has been a boon to my information consumption because I no longer try to build each sentence from it’s component words & letters.  Instead, I have been scanning each paragraph, using a visual recognition technique that constructs the concepts the writer is presenting.  This has allowed me to reduce the time it takes to read the feeds in my reader and continue to add more feeds as I come across new & interesting sites.

This has not been easy, as we’re programmed at an early age to read every word, and then practice this function for decades.  Of course all those years of traditional reading builds up a visual library of words & phrases that are more quickly recognized than mechanically assembling each sentence a word at a time.

Fourth, I’ve used the tagging feature in Google Reader to separate out the news feeds from the rest of the blog feeds.  These news feeds I literally scan for keywords and quickly move on it they aren’t new, informative, or otherwise don’t interest me.  The remaining blog feeds, I’ve also tried to tag specific to different genres like blogging, mobile technology, social media and so on.  This way, I can either read the “river of news” of all my feeds from top to bottom, or just focus on a specific genre if I’m limited on time and need to prioritize my reading.

Fifth, the last thing that has been helping me is to perform a “quick glance” at the post in the feed to see if it is visually appealing before starting to scan the text.  This quick glance impression of the post along with looking for the “meat” of the post in the first sentence or two quickly indicates to me if it’s worth continuing to consuming it.  While this has backfired in some instances, I usually find the post again by another blog pointing to it, and I give it more attention on the second pass because of this.

So these are my latest methods and techniques to consume content faster and give me back a few precious minutes each day to use for writing, working, or relaxing.  I don’t know if any of this is of value to you, but it’s how I currently handle a growing number of feeds.

Oh, and one last thing – three of my latest “top bloggers” jumped from “oh, this is an interesting blog” to my top list in less than a week – and I have my original 10 bloggers to blame thank for linking to more quality bloggers! 😉

Photo credit, austinevan

Of email, feeds, research and planning

That is the makeup of my tasks this week.  While I’m pretty much caught up on my email, I do have a large backlog of feeds that I need to parse through and read.  Luckily Google Reader makes that easy.

As for the rest of the week, I’ve got a lot of work in the research and planning phases that will help me find and meet with new clients.  I’ve got a number of ideas and will pursue them along with some good old-fashioned in-person networking.

A few things that are tripping me up this week are my phone and those little config details on my new laptop.  My phone has been kind of goofy every since I got back from Florida last month, but it really is acting strange in the past week.  I can’t seem to get everything to sync in Vista yet (though I have had it work in the past) and the alarms do not go off when they are supposed to.  A little later today I’ll try re-flashing the firmware to see if I can weed out the bad apples on the darn thing.

Also, even though a person gets all the major applications, utilities, plugins, bookmarks and other such items set up on a new computer, there always seems to be some last little things.  I seem to find that I’m missing little bits of productivity every 30 minutes or so, just because of a forgotten config, tool, bookmark and so on.

Other than that, it’s been a productive 1st half of the week, can’t wait to meet with a few other people that I want to connect with and see what happens from there.

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