Giving It Away

Aug 6, 2008 | blog

Part of what made the early and current social media crowd important to me, has been the willingness for folks to “give it away”. By that I mean all the ideas, tools, and techniques that are used and talked about on the social web. This post itself is inspired by the very concept of sharing and giving ideas away as the title comes from Chris Brogan’s 100 Blog Topics I Hope YOU Write. During one trip nearly a year ago, he gave away 100 topic ideas, offering them up for folks to expand on.

That is an example of what I mean. One guy has time on his hands and wants to share his ideas, knowing that he may not have time to write about some of the posts he’s thought of. There’s more though. The bulk of social media to date is based on giving away something. Whether it’s ideas, or stories, or comedy, or podcasts, or how-to’s, or videos, the interest in sharing in this new media venue is what makes it all so exciting. Sure, it’s going to change – you can already see that happening – but it’s the folks who’ve started it, and those that follow the same ethos that make it exciting.

As this medium evolves as a method to connect and interact with clients and customers, it will become more commercialized and controlled. At least, there will always be attempts to control it. We believe at this point that most attempts to control the social web will fail – we’ll have to wait and see if that turns out to be true.

Mostly, I enjoy the idea that through all the years, through all the social and political change, through the technological changes, that we still value social interaction as much as our grandparents. It’s the satisfaction that through the years, the desire to share tips and things we’ve learned with folks doesn’t change. That people are quite happy to share and “give it away”.

Photo credit: mdezemery

Thank you to Chris Brogan for giving away some good blog topics. Occasionally dip into those 100 ideas to see what I can come up with.