Do You Fear The Spotlight?
What’s keeping you from taking the next step? Something more than simply being noticed I hope! If you’ve got ideas, or something to say – to share, you need to do something about it. Do you blog? Do you podcast or videoblog? Are you on a social network? How are you making yourself heard [...]
Why You Should Build Your Audience
An interesting component of your online brand is most certainly audience. Without it, there is little point in doing much of anything online other than email, research, and storing information. Audience is what makes the web 2.0 world turn, as we’re all dependent upon the interactivity that audience brings.
Without people to follow, read, and [...]
Welcome to the club - now here’s the social media handshake.
You want in don’t you? To know the secrets of social media and how to use them to your advantage. If only someone would share the secret handshake to that awesome tree-house where all the cool kids hang out. To unlock the secrets and use them for your business - how could you do [...]
Personal Branding Magazine - Volume 1 Issue 4
Get ready for the forth issue of the inaugural volume of Personal Branding Magazine coming on May 1st!
I want to congratulate Dan Schawbel, publisher of Personal Branding Magazine, on completing the first full volume of the magazine. I’ve been honored to write a column for each issue, and hope to continue bringing perspectives and adding [...]
Define your personal brand
Here’s a question that many people don’t often think about as they begin developing their personal brand.
What is your personal brand?
I wonder how many people have actually sat down and defined what their strengths and skills are before diving in. Realizing that you’re as marketable as your favorite soda, not to mention more [...]
Two years and counting: RickMahn.com
Yep, two years ago today I posted my first post here on RickMahn.com. Friends and coworkers thought it was a tad self-centered at the time, and I did feel a little uncomfortable launching a blog with my name. However, starting my third year with this site, I think the content I generate (when I’m [...]
Personal Branding Magazine - Issue 3
Good day everyone! I’d like to point everyone to the third issue of Personal Branding Magazine. This third issue is packed with great information on personal branding from all aspects.
With great interviews with Om Malik, Matt Mullenweg, Gina Bianchini, Mark Frauenfelder, Gina Trapani, and David Weekly - publisher Dan Schawbel connects you [...]
Learning to listen
I’ll tell you one of the most important & introspective lessons I’m learning: it’s listening to what people say. It’s a critical one that many of us find ourselves in the middle of when working on our personal improvement strategies.
While I’ve only really become aware of my own efforts to improve my listening abilities, [...]
Why I Blog
So many times when I was in the corporate world, several co-workers and associates would tease me about my blog. Or mention as a point of humor about how you can Google my name and all the results are about me. For quite awhile I didn’t really know how to answer these [...]




