What Open Really Means
It’s hard to be a medium or large corporation these days. The demands are not small, with expectations of investors, disappointing market performance, employee needs, government regulations and oversight… there’s almost no time left for the most important part of any business: customers.
Of course, that’s where the current craze around social media comes in. The [...]
How Do Companies Find Their Community Managers?
It’s a new field where there are no experts; no real training for classification or certification, and it’s difficult for folks participating in it to explain how it works. It’s not a lawless field where anything goes, but the cowboys still roam the prairie where social media grazes. Christopher S. Penn describes the problem [...]
Happiness CCXLI
Thinking about new ways companies can reach out to their customers.
Sample the Local Flavor
I’ve been doing a lot of local networking this past month & and have met so many talented people. With the exception of SOBCon08 at the beginning of the month, most of the events I’ve been to and people I’ve met have been local.
What I’ve found in this very busy month, has been a [...]
