Microsoft Windows Must Die

April 23, 2013

Microsoft WindowsNow, before you drop down to the comments to blast me as a Microsoft basher, and that I have my head up my ass or that I don’t have a clue about how the world runs on Windows… hear me out.

PC Dominance Is So 1995

The problem with Microsoft today, and historically, is that they base much of their business around Windows. This worked really well over the last 30 years as the PC gained dominance in computing. Our current enterprise Information Technology industry’s growth and success is a testament to that.

In fact, my entire career of 25+ years in IT is built around and upon Microsoft technologies and how they’re implemented in large and small businesses. I depend on the quality and success of those products to make a living. Moreover, I like them – Windows included.

While Windows is still a strong OS, and will continue to be a significant player in the server and personal device space for years to come, the future is not about the local operating systems we use.  It’s about what your “PC” can do.

As we continue down the path of cloud computing, Microsoft has huge potential to be so many things for many people. Their online productivity services are strong, and will likely outpace Google’s in the long run. As many of us are already invested in Microsoft Office, it’s not much of a leap to follow the progression to Office 365 and beyond.

Microsoft Everywhere

What Microsoft needs to do is to embrace every platform. From Linux to Mac to Windows. From BlackBerry, to iOS, Android, Windows Phone, Firefox OS, and Ubuntu Touch. If there is an emerging or popular platform, Microsoft must be there. Period.

This includes browsers too, Firefox, Safari, Chrome and Opera need to be first class citizens with IE as they develop and roll out all their products.  Microsoft must be pervasive. Development tools as well need to adhere and participate in non-Microsoft standards. Why can’t there be a variant of Visual Studio that focuses on LAMP development, or Ruby, or many other new technologies instead of just C++, C#, etc…

Two Paths

I also see to divergent paths for Microsoft.  One continues to be their “bread & butter” enterprise products and services.  The other is consumer-focused, with an emphasis on providing secure services (without being arrogant like they are today with the ‘Scroogled’ campaign). With Microsoft’s background in enterprise, and meeting many strict compliance requirements for business, this can be an asset to many consumers that worry greatly about online security.

In any case, I do see a bright future for Microsoft, but only if they put less emphasis on the PC and more on providing the services that our growing data hungry, instant satisfaction world demands. The stake in the sand for Windows was important 25 years ago… not as much today.

    1 Comment

  1. I agree, once they get out of the PC business the world will be a better place. I’m sure if they didn’t exist, everyone would have found other ways to create their precious documents or read their email. They still use their brute force to lock their customers in, a good tactic for any company that makes great products like Microsoft buys, er, creates. The fiasco with OOXML, Secure boot where they control the keys, now they bought a little toy called Skype they can destroy… that uses, you guessed it, a proprietery protocol. Fits right into Microsoft’s, lock-you- in stratagies. Frankly, I hate them, and quit using their OS and products almost 10 years ago at home. But I still meet up with people thinking that since they paid money for their OS, I obviously did as well… so they pass their proprietery documents to me without impunity.

    msdrip

    October 28, 2014

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