Social Media Burnout

February 10, 2009

'REBOOT!' by Magnus So you’ve drained all your energy on social media and don’t know what direction to go next?  Don’t fear my hard workin’ friend!  The next step is closer than that notebook you’re drooling on.  Come on!  Wake up!  You’re makin’ us look bad.

I know you’ve been trying to take it to the next level and figure out how to break into the blogging stratosphere alongside the Brogan’s and Scoble’s of the world.  Of course, the reality is that getting to that level is through a LOT of hard work.  A never-ending job of reading, learning, tweeting, researching, writing, blogging, writing, and (hopefully) consulting.  All to become really good at what you do.  As any expert, and they’ll describe the same type of thing.  Long hours, following their passion on a topic that they want to share as much as learn about.

So you’ve been writing about social media, talking & tweeting with the rest of the flock about social media.  What’s the next step for you to make your mark?

Find something else to talk about.

Seriously, I’m not trying to be a smartass about this.  You stumbled upon (heh, get it ;) ) social media and something clicked, but you came from doing something else.  I’m not saying there isn’t space to explore social media as a career.  What I am saying is that its nothing more than a set of tools to better communicate.  You need to use these tools to better interact with folks either in your industry or the genre that fits your passions.

So if you still have dreams of being a blogging superstar, make sure that you find your niche and get started sharing your knowledge.  That’s one of the values of social media – sharing what you know in a way that helps other folks, but also brings more folks to your doorstep.

Good luck my friend, and don’t let the keyboard leave marks on your forehead!

:D

Photo credit: Magnus

Conversation Tags: , , , , , ,
Categories: social media

Related Posts


If you enjoyed this post, please consider to leave a comment or subscribe to the feed and get future articles delivered to your feed reader.

  • Hey there Rick,

    I was just going through my feeds and this caught my eye because I just wrote a similar post yesterday:

    How to Get out of Your Blogging Hiatus, Funk, Sabbatical, or Whatever You Decided to Call It

    It seems we offer similar advice in terms of talking about something new and joining conversations.

    <abbr>Shey´s last blog post..25 Things You May Not Know About Me</abbr>
  • Ari, the comments are the best part for me as well. I'm glad you keep stopping by, and the chances to trade comments with you is always a high point.

    I'm almost to the same point that you and you are at on the echoed content at some blogs. I guess I just keep hoping there is more there. Guess I should take a closer look and purge as needed.

    Thanks,
    Rick
  • I don't remember when I first stumbled onto your blog, Rick, but I've been a loyal fan since. I don't comment all the time but I always enjoy reading. I also enjoy your readers' comments and seeing interactions.

    When Liz writes about unsubscribing from blogs that echo the same content and never meander, I find myself nodding along. I'm doing the same.

    <abbr>Ari Herzog´s last blog post..Meet 19 Bloggers Who Enlighten Me</abbr>
  • Mykl, I really loved the photo... reminds myself of... me! ;)

    Paul, I really don't think you're giant steps behind - I'm constantly learning from you too!
  • Liz, that sure seems to be a common problem. One I battle with every day when I try to write. The result is that I usually end up not writing anything.

    I think we all have a lot to share, and if we start to realize that social media is the "common ground" toolset, if you will, than we can get back to doing what we do best and use these tools to share & learn.
  • Rick,

    Thank you for finding time to educate and get us thinking, paricularly those like me who are a few giant steps behind.

    <abbr>MN Headhunter | Paul DeBettignies´s last blog post..Minnesota Morning</abbr>
  • Great reminder that the real power of any tool is in how it's used. Lots to think about here. Great photo too.

    <abbr>Mykl Roventine´s last blog post..Twitter background love</abbr>
  • Jaci, Jon,
    Thank you for the kind words.

    Rick
  • Liz
    Great insight. I recently unsubscribed from a bunch of blogs that were just talking about the same thing I see everywhere else. It's not hard to be unique, it just takes some real thought and hard work, like you said. Thanks Rick!

    <abbr>Liz´s last blog post..Life online and offline - part 1 of ?</abbr>
  • jon
    "you came from doing something else." a great way to say it. Thanks, Rick.

    <abbr>jon´s last blog post..The late Jon Swanson</abbr>
  • Thanks, Rick. You've got some great insight here. Social media, while fun and interesting, is still work and commitment. I appreciate your perspective.

    <abbr>Jaci Struwe´s last blog post..The Days of Wine and Yoga</abbr>
blog comments powered by Disqus
Follow Me
f